The eagerly- awaited of the Midlands’ new £160m designer outlet will open its doors is just hours away.

Tomorrow (April 12) at 10am the new McArthurGlen Designer Outlet West Midlands will welcome its first shoppers.

It is just 40 miles from Coventry and will boast around 80 discount designer stores and high street favourites including Coach, Kate Spade and Hugo Boss, according to a BirminghamLive report.

Other big names coming to the huge Cannock venue include Adidas, Nike, Kurt Geiger, Calvin Klein, Tommy Hilfiger, Ted Baker and Joules, while chains including Five Guys, Wagamama and Starbucks.

Shoppers are being promised year-round savings of up to 60 per cent.

Ahead of its official opening, here is everything you need to know:

What are the opening times?

From 10am on April 12, the designer outlet in Cannock will be open to the public.

From that point on, it will be open from 10am to 8pm, Monday to Friday.

On Saturdays, it will be open from 9am to 8pm and from 10am to 6pm on Sundays.

How do I find it?

The shopping centre is based on Eastern Way in Cannock – just 40 minutes away from Coventry.

If you are travelling by car, enter the postcode WS11 7JZ, into your navigation device and it will lead you there.

There is easy access from the M6, M6 Toll and the A5 and A38 motorways.

During quiet times, the journey time from Coventry to Cannock will take around 40-50 minutes whether you take the M6 or the M6 Toll.

But at peak times, the Toll will shave time off your journey but at the cost of using the private road.

Exit at Junction T7 A34 Walsall/Cannock and then follow the signs for the A460.

Taking the M6 will give you a longer journey at peak times but without the cost of the Toll road. Exit at Junction 11 for Cannock and follow the A460 all the way to Eastern Way.

How much does it cost to park?

It is free to park at the McArthurGlen Designer Outlet every day.

There are a total of 10 charging point parking bays, eight which are located in Car Park D and a further two disabled charging point bays located within Car Park C.

All charging points are 22kw.

What are the Covid measures?

Social distancing, hand sanitiser stations and queue management systems will all be in place at the retail outlet.

Mike Thomas, McArthurGlen Designer Outlet centre manager said: “We’re delighted to say the centre will be Bureau Veritas Covid-19 Safeguard certified on opening, meaning it is compliant with all the government measures to stop the spread of coronavirus.

“A wide range of health and safety measures are in place to keep customers safe and enhance their wellbeing, including increased cleaning rotas, seven hand sanitiser stations throughout the malls and a sanitiser station at every store, complimentary face masks available in guest services, social distancing signs in the centre, store capacity limits and queue management systems, including a covered queueing system to get into the centre.

“To ensure our guests feel safe and that social distancing measures are effectively in place, we will be operating at a reduced centre capacity and each store will have limits on the number of guests allowed in at any one time.

“We will also have parking marshals on-site to help improve traffic flows into the centre.

“We do ask that people visit us at their leisure over the next few weeks, keeping it safe for everybody – there won’t be any special discounts for first visitors on Monday so need to rush down – but there will, of course, be year-round savings of up to 60 per cent.”

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Do staff get discounts?

JobCentre Plus put out a post on social media claiming that workers will be able to get centre-wide discounts.

Another perk to working at the centre will be possible ‘meal deals’ and discounts at food retailers.

Staff will also be able to take advantage of free parking at the site.

The tweet said: “There are many benefits linked to working within the centre and whilst these vary on which brand partner or contract partner you are employed by.

“You can expect to receive a centre wide discount valid at all stores and a discount on any food items purchased within the centre, with some brands also providing ‘meal deals’.

“Another great benefit of working at the centre will be free parking – this is available on site, however, at peak times it may be moved to another nearby location as needed.”

First glimpse inside McArthurGlen Designer Outlet West Midlands
First glimpse inside McArthurGlen Designer Outlet West Midlands

What brands will be there?

Mike Thomas, McArthurGlen Designer Outlet centre manager, said: “When we officially open the doors to customers next week, they can enjoy a host of premium designer labels, including Coach, Kate Spade, Hugo Boss, Levi’s Reiss, Guess, Calvin Klein, Ted Baker, Lacoste and Tommy Hilfiger.

“They can also expect a fantastic mix of much-loved brands, such as Beauty Outlet, Bedeck, Clogau Gold, Crew Clothing, Denby, Dune, Gant, Gap, Haribo, Hobbs, Joules, Kurt Geiger, Le Creuset, Lindt, Luke, Molton Brown, Moss Bros, Mountain Warehouse, Phase Eight, Police, Portmeirion, Pro Cook, Radley, Sunglass Hut, Superdry and Yankee Candle.

“We have an exceptional line-up of sportswear and athleisure brands that features Adidas, Under Armour and Skechers, while rounding off our first collection of F&B operators is Starbucks and Five Guys.

“Customers can look forward to more exciting arrivals in the coming weeks, including the highly-anticipated openings of Nike, Asics, Wagamama and The Cosmetics Company. “

Only a matter of weeks ago Chase Community Independents Group shared pictures online of the new venue, which has been likened to a Midlands version the well-known shopping outlet Bicester Village in Oxfordshire.

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